Why web design in Haarlem is getting stronger with an llms.txt file
AI tools are increasingly replacing traditional search engines. With an llms.txt file, a web design agency in Haarlem can specify which content AI may use and how to present its services. This improves local visibility—even in AI-driven search results.
Why web design in Haarlem is getting stronger with an llms.txt file
AI is changing how people search online. More and more, users no longer receive their answers via Google, but via AI tools such as ChatGPT and Perplexity. For companies in Haarlem, this is both an opportunity and a challenge. If you want your website design in Haarlem if found, you should think about how AI reads your site.
It is a smart solution llms.txt file. This tells AI systems exactly what content they can use, and how to summarize your services.
What is a llms.txt file?
Compare it to the familiar robots.txt file for search engines. However, this is specifically intended for AI systems. With this, you can make it clear:
- which pages may or may not be used;
- how AI can show your content;
- which services are important.
For us as a webdesign agency in Haarlem this means, for example, that we can explain our services directly to AI without the AI tools having to read our pages and interpret what is written. This is how systems understand better that we create websites that are creative, accessible and user-friendly. Translate this to your own site now.
Why is this important for local visibility, such as for us in Haarlem?
Local visibility is becoming increasingly important. People are not just looking for “web design”, but often specifically for ”website design Haarlem” whether ”webdesign Haarlem”. By naming this in your llms.txt file, you're giving AI a clear message: your company is the local specialist.
Example:
- [Webdesign in Haarlem] (https://www.ambasco.com/nl/webdesignbureau-in-haarlem): creative and strategic agency for websites in WordPress and Webflow.
- [Website design Haarlem] (https://www.ambasco.com/nl/webdesign): customized websites, fast, user-friendly and completely in your corporate identity.
How do you approach this smartly?
- Write a short sentence for each important page that explains what you do.
- Use local keywords, such as webdesign Haarlem, in combination with your services.
- Refer to your contact or service page so visitors can easily click through.
Conclusion
An llms.txt file is not just a technical addition. For companies that focus on website design in Haarlem or a web design agency in Haarlem running, it is a way to remain highly visible even in the world of AI.
Do you want to know how your website can score stronger with llms.txt and a smart one? web design? Then take a look at webdesign Haarlem or take contact our web design agency in Haarlem.
Over de auteur
Frank Huitenga is founder and partner of Ambasco Branding & Design Haarlem. With over 25 years of experience in software sales, loyalty programs, publishing concepts and branding and design, he helps organizations grow with a strong identity. Frank is strong in marketing and technology in web design, e-learning, branding, design and knowledge management, where he knows how to smartly combine technology and marketing. Frank is an active member of the IJmond Rotary Club and enjoy sailing, music and sports in his free time
